GROHE launches Facebook page
Apps were only the beginning - now GROHE has set its sights on social networking. The manufacturer of faucets and fittings is determined to leverage all channels of modern consumer communication. Following on from the interactive GROHE Cube (a web-based design assistant), the web platform for smartphones and the popular iPhone apps, the next logical step in this progression is Facebook.
Shower fans around the globe, listen up! If you are a member of Facebook, the world’s leading social network, you can become an official tester of the colourful GROHE Rainshower® WaterColours Collection. GROHE is looking for Shower Ambassadors around the world to share their user experience on the Facebook page. If that sounds like a cool idea to you, simply click the "Like" button on "Shower with GROHE", select the "Rainshower®" tab and write a few words why you want to become a Shower Ambassador. Maybe because you believe that showering beats bathing. Or because you love dancing in the rain? Or because there is no better way to cool down and freshen up at the same time? There are countless reasons for enjoying a refreshing or relaxing shower - so tell the world about yours!
GROHE will raffle the appointments for its global shower ambassadors among all entrants. The chosen ones will receive a handshower from the GROHE Rainshower® WaterColours Collection. This modern designer shower commands the attention in any bathroom. Available in six vibrant colours, the ring-shaped design makes for happy showering all around. The Shower Ambassadors will report their experience with the new shower via Facebook and share their newly won enjoyment with all friends and the entire GROHE Shower community.
To become a Shower Ambassador, you need to move fast. Applications can be filed via www.facebook.com/grohe.showers by May 6. But even after the deadline has expired, the showering pleasure goes on and on. Without giving away too much, there is lots more to come!
27.04.2010
For further information please contact:
Dr. Ulrike Heuser-Greipl
Vice President Public & Investor Relations
Press Officer
Telephone: +49 (0) 211 9130 – 3001
E-mail: ulrike.heuser-greipl@grohe.com
Grohe Holding GmbH
Feldmühleplatz 15
40545 Düsseldorf
Germany
Start_Facebook_28_04_10_(3).doc (118.50 KB)
Start_Facebook_en_28.04.10.doc (112.00 KB)
Screenshot_GROHE_Facebook_deutsch.jpg
Screenshot_GROHE_Facebook_englisch.jpg